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6 days ago · Apple launched seven new products announced, including iPhones, iPads, Macs, and more. iPhone 17e and M4 iPad Air On Monday,...

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5 days ago · Perhaps the most groundbreaking of Apple's new releases is the MacBook Neo, a "budget-friendly" laptop that starts at $599.

Shop the new Apple iPhone 17. More delightful. More durable. With a 6.3" ProMotion display, 48MP rear cameras, Center Stage front camera, and A19 chip.

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With a brilliant 13-inch Liquid Retina display,* the A18 Pro chip built for AI and Apple Intelligence,* and up to 16 hours of battery life,* it’s an amazing Mac at a surprising price. THE MOST COLORFUL …

Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, iPhone 17, and iPhone 17e, along with iPhone 16.