You are probably familiar with the idea of scenario analysis used in strategic planning: You focus on different possible future outcomes to design a strategy that is flexible enough to accommodate ...

Leading up to 2020, executives were already grappling with rising disruptive technologies, changing business models, and rivals emerging from unexpected places. Throw in a global pandemic, and the ...

Some of us are what I call “worst-case scenario” people. What is a worst-case scenario person? Let me introduce you to Sue. When Sue is in a situation where it is uncertain what the outcome will be, ...