Mobile location data is increasingly seen as the cornerstone of consumer insights, which drives go-to-market strategies. As a result, location-targeted mobile advertising will nearly double over the ...

Governments are increasingly seeking to leverage consumer geolocation and other mobile device data to assist with fighting the spread of COVID-19, as cases continue to mount globally. Location data ...

Getting lost indoors can be frustrating. Whether it’s finding your gate at an airport or navigating a large shopping mall, the struggle is real. Businesses and institutions face challenges in making ...

Most retail marketers (71%) have some sort of location strategy to drive foot traffic and trigger location-based mobile advertising, according to a study by Blis, researcher WBR Insights and Future ...

Without question, the global COVID-19 pandemic has increased our reliance on mobile and location technology from using public network data to building contact tracing apps to establishing contactless ...

Despite the UC&C industry’s inability to move beyond simple standalone Wi-Fi location offerings, when I thought about what I wanted to write in this month’s post, location came to mind. Particularly, ...

The U.S. Supreme Court today ruled that the government needs to obtain a court-ordered warrant to gather location data on mobile device users. The decision is a major development for privacy rights, ...

SYDNEY--(BUSINESS WIRE)--Appen Limited (ASX:APX), the leading provider of high-quality training data for organizations that build effective AI systems at scale, today announced it has signed a ...